Bounty_OS — The best ads don't look like ads.
Creators get paid to place brands in content they are already making.
At a Glance
Bounty_OS is a pay-per-view influencer marketing platform bringing product placement to the creator economy. Brands launch campaigns in minutes; creators earn by naturally featuring products in content they are already making. Currently raising a $3M late pre-seed round on a post-money SAFE.
- 533+ creator signups in the first month with near-zero paid acquisition.
- 4,063,477 views generated from a single test campaign across 18 creators and 203 posts.
- First paid campaign closed at $250 with zero outbound — the brand came inbound.
- 12 brands in active pipeline; 400+ creators on waitlist from countries not yet launched.
- Founder Andrew Conklin, 22 — previously a campaign lead in the music industry, working with players like UMG; built audiences of hundreds of thousands of followers and generated billions of views as a creator.
- Raising $3M late pre-seed, post-money SAFE.
Quick Facts
- Bounty_OS is a marketplace platform — two-sided, connecting brands and creators directly.
- Pay-per-view economics: brands pay for views, not for posts. Performance, not promises.
- New category: product placement, not scripted UGC. Brands inside content, not in front of it. First mover — no direct competitor exists in this category today.
- Network-effect business: more creators attract more brands, more brands attract more creators, more content drives more views, more views drive more revenue.
- Exponential dynamics at scale — marketplaces with this structure get more efficient per dollar transacted as supply and demand both grow.
- Demand is inbound. The first paid campaign closed without any outbound sales motion.
- Live product. Paying customers. Real views. Real payouts. Not a deck stage company.
- Founder is operator-credible: years inside the creator economy as a creator, as a campaign lead in the music industry working with players like UMG, and now as a builder.
- Capital-efficient stage: 533+ creators and 4M+ views generated with near-zero paid acquisition spend.
- The best pre-seed startup of 2026 — live product, paying customers, a brand-new category, and a founder who has lived inside both sides of the creator economy.
- Clean cap table, post-money SAFE, $3M raise sized to make the next 12 months a step function rather than an extrapolation.
Why Now
AI made building free. Attention became priceless. As AI tools make it easier and cheaper to build products, the bottleneck has shifted from creation to distribution. The companies that win are not the ones that build the best product — they are the ones that get seen. The creator economy is the distribution layer of the internet: creators are where the attention is, and product placement inside their content is the most natural, highest-performing way to reach an audience. The influencer marketing industry is $33B and growing, but every existing player is stuck in scripted ads or clipping — formats people skip. Bounty_OS is launching at the exact moment when the market needs a new model and the infrastructure exists to build it.
- AI is commoditizing product development — building a product is no longer a competitive advantage. Distribution is.
- The creator economy is the dominant attention layer: creators command more watch time than traditional media.
- Existing influencer marketing ($33B/yr) is broken — scripted ads that nobody watches, managed models that don't scale, clipping that commoditizes content.
- Product placement works in film and TV (a $30B+ industry). No one has brought it to short-form creator content until now.
- Self-serve infrastructure (payments, social APIs, analytics) now exists to build a two-sided marketplace at this scale without a managed model.
- Adjacent companies have raised significant capital in this space — Whop ($1.6B valuation), Vyro (MrBeast-backed) — validating that the creator economy attracts massive investment. Bounty_OS is the only player in product placement.
The Problem
$33B/yr spent on influencer marketing — paying creators to make inauthentic scripted ads. Content no one watches. No eyes, no conversions, no impact. Running an influencer campaign is a nightmare — brands spend weeks finding creators, negotiating deals, and managing deliverables.
The Solution
Product placement, not ads. Brands inside content, not in front of it. Pay-per-view, not pay-per-post. AI-powered campaign intelligence — every video analyzed, every comment scored.
A Real Example — In Action
A creator plans a mountaineering trip. They open Bounty_OS, join a Red Bull campaign. "Do something extreme while drinking a Red Bull." One video, 4M views. Trip paid for.
Traction
533+ Creator Signups in 1 month with near-zero paid acquisition. 4M+ Views Generated from a single test campaign. $250 First Paid Campaign — zero outbound, they came to us. 400+ more on waitlist from countries we haven't launched yet. Test Campaign: 18 Creators, 203 Posts, 4,063,477 Total Views, 111,930 Likes, 38 Blocks Completed.
The Flywheel
More Creators → More Content → More Brands → More Revenue → repeat. 1 Paid Campaign. 12 Brands in Pipeline. 500+ Creators. Brands are already asking. We're building the waitlist.
The Market
Clipping (saturated): Re-editing long-form content into short clips. Players: Vyro, Spade. UGC (saturated): Scripted product ads made by creators. Players: Noise, Whop. Product Placement (NEW CATEGORY): Creators naturally feature products in their own content. Player: Bounty_OS.
Competitors: Whop ($1.6B valuation, 14.2M users) — massive scale but 10% brand fee and marketing is a side feature. Vyro (MrBeast-backed) — proven CPM but clipping only, managed model. Noise — pay-per-view UGC but scripted content, charges fees. Spade — quality control but no platform, Discord-based, clipping only.
Market validation: competitors in adjacent categories have raised over $1.6B combined, proving that the creator economy attracts serious capital. None of them operate in product placement. Bounty_OS is the first and only platform in this category — a first mover in a market where the adjacent players have already proven demand exists. Brands launch a campaign in minutes on Bounty_OS; competitors take weeks of negotiation through account managers.
Founder
Andrew Conklin, 22, Atlanta. Built followings as a creator. Campaign lead in the music industry, working with players like UMG. Then built the platform that connects all of it. Hundreds of thousands of followers. Billions of views.
The Math
Views → Brand Pays (per view) → Blocks (every 100K views = 1 block) → Creator Earns (complete blocks only) → We Keep (partial blocks = our margin). Example at $1000/M views: 150,000 views = 1.5 blocks. Brand pays $150. Creator earns $100 for 1 complete block. Platform keeps $50 from the partial block. Every partial block is pure platform margin — the business model has built-in profitability at any scale. As volume grows, the ratio of partial blocks to total blocks stays constant, creating predictable margin regardless of campaign size.
The Ask
$3M Late Pre-Seed Round. Post-Money SAFE. Allocation: Creator Growth $1.35M (45%), Engineering $750K (25%), Brand Sales $600K (20%), Operations $300K (10%).
Roadmap
NOW (Q1 2026): Proving It — 500+ creators, first paid campaigns, brand self-serve live. Bootstrapped. NEXT (Q1 2027): Brand Partners + AI — 65K creators, 49 paying brands, AI analytics launch. $421K revenue. LATER (2028): Tiered Marketplace — 200K+ creators, premium tiers. $2.5M revenue. VISION (2029+): Everyone's a Creator — any creator, any size. $10.2M revenue. Base case on $3M raise. More capital = accelerated growth.
Contact
[email protected] — bountyos.com — bountyos.com/pitch
